Your words need pictures to grab someones attention to look at your posts. I mentioned this recently in a Facebook post.
Now if you just post a picture, there isn't much Call to Action (CTA). Add enough words to your posts that your picture can be followed up with something else. Like;
Visit our website @ Get Optimized
Visit our Facebook @ Getoptimized
Visit our Group @ Get Optimized SEO
Visit our Blog Here
Visit our Store @ Get Optimized Swag
See there? Dropped an informative picture. It makes you take a moment to look at. Then you see what else the post has to say. Which gave me a chance to throw in what I really wanted you to see. My Links. With the links provided, the poster, in this case Me or Us, has the opportunity for You to click on one or more of them.
Now, if I were more organized like one of them big name Bloggers, I write about some of the ideas the Picture presents, and I would have my links more scattered out in a more natural looking layout, but for this informative thought, I am just helping to give you, the reader, an idea of making a post, blog, or content.